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Cows in barn NAM

Cow Monitoring

Delivering real-time key insights into cow and group activity, empowering informed decision-making that boosts the bottom line and acts as an extra set of eyes on the farm.

 

Integrated sorting, activity monitoring & herd management

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Identify potential issues early and resolve them quickly.
Access real-time cloud data with 24/7 access
Capture key insights for data-driven decision-making.
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Sort accurately using key insights paired with ID My Cow technology.

Real insights in real time

  • Active Tag Heat Detection

    Heat Detection

    • Analyze individual cow behavior and compare against group activity
    • Improve breeding performance with accurate heat detection
    • Maximize labor efficiency
    • Monitor heats anytime, anywhere
  • Active Tag Health Monitoring

    Health Monitoring

    • Tracks and monitors key insights, including rumination, feeding, resting, other, standing, and lying
    • Detects subtle behavioral changes, providing early warning signs amidst normal activities
    • Monitors recovery period
  • Active Tag Reproduction Reports

    Reproduction Reports

    • Manage the full reproduction lifecycle 
    • Ensure optimal conditions for breeding program with customization
    • Accurately find animals that need intervention 
  • Active Tag Find my Cow

    Find My Cow

    • Locate individual cows or small groups
    • Real-time user assist in proximity to animal’s location within about 15ft
    • Recover lost tags if still within range of Gateway
    • Easy-to-use and compatible with any smart phone
  • Active Tag Group Activity

    Group Activity

    • Replace guesswork with informed data-driven insights 
    • Monitor key insights, history and their impact on group activities
    • Identify individual under- or over-performing animals
    • Create custom alert notifications
Drafter new

Automated cow sorting, made simple.

  • Dairy Sort Gate

    Dairy Sort Gate (Premium feature) 

    • Powered by our state-of-the-art ID My Cow Technology
    • Minimal disruption to cow flow
    • Create customized lists for the ultimate sorting solution
    • Features soft closed gates for a stress-free cow experience
       
  • ID my cow

    ID My Cow Technology (Premium feature)

    • Our exclusive ID My Cow Technology
    • Seamlessly integrates with Active Tag Ear Tag or Collar Tag and Sort Gate
    • Disregards environmental noise
    • Exceptional sorting accuracy, including sorting non-ID cows
    • Access to actionable key insights for informed decision making
    • Supported by Datamars Livestock Cloud  software

Datamars Livestock software

Find out more

Cow Monitoring runs on our Datamars Livestock Cloud software.

  • Complimentary with Active Tag purchase
  • Accurate, reliable measurements and intelligence - all at your fingertips
  • Advanced algorithm and methods capture and process data into simplified, easy-to-read reports
  • Real-time alert notifications including heat information (cow within 1,500ft proximity of Gateway)
  • Shareable data for staff, vets or consultants 
  • Access data, anytime, anywhere from a PC or smart phone
  • Compatible integration with herd management programs and sort gates

 

Heat & Health software screenshot
Repro and Find my Cow software screenshot
Group Activity software screenshot
Active Tag Brochure
Download here

How it works 

How it work step one

1

Individual cow behaviour is recorded 24/7 and linked to each animal's ID tag.
How it works step 1

2

Cow behaviours are tracked based on cow position (standing and laying down) and state (ruminating, feeding, resting, other).
How it works step 3

3

Data is automatically uploaded to Datamars Livestock any time an animal is within approx. 500 metres of the Gateway mounted at the dairy shed.
How it works step 4

4

Insights are accessible via the web or mobile app and displayed on an easy-to-understand dashboard.
How it works step 5

5

Access data from almost anywhere. Datamars Livestock is a cloud-based online program so your on-heat data is accessible from any device with an internet connection.
How it works step 6

6

All behaviour data, heat and health insights are integrated through Datamars Livestock Live and can be easily shared with third parties including veterinarians and AI technicians.

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